Is poverty really the right way to save pubs?

Tweet

 

Not so long ago, I wondered whether capitalists and supporters of capitalism really understood the way it worked, a theme picked up again in relation to pubs in this post. Pubs, in particular, have been back in the news again over the last week, with Farage’s proposal that impoverishing 450,000 children and redirecting the money saved into pubs could knock 5p off the price of a pint and save thousands of pubs, and the suggestion from the First Minister, Eluned Morgan, that people should stop drinking wine and watching Netflix at home and get down to the pub instead. The opposition’s response to the First Minister was, sadly, more Farage than Morgan, claiming that the problem was for the government rather than citizens to solve, and lies in the system of rates and taxation. Both Farage and the opposition in the Senedd seem to be starting from the wholly unrealistic proposition – albeit a basic tenet of classical economics – that all consumer decisions boil down to cost comparisons. Under that tenet, people choose wine and Netflix over beer and pubs purely on the basis of relative cost.

Like much of theoretical economics, it’s utter nonsense. It is an established fact that young people, overall, are drinking less and that traditional pubs are considered increasingly unattractive to many of them. Cutting the price of a pub visit so that more people go, or encouraging people to drink more when they get there – which is what subsidies, whether direct or in the form of tax concessions, actually set out to do – might delay the inevitable, but if supply outstrips demand by an increasing margin, and if that falling demand is the result of demographic change rather than price considerations, then capitalism decrees that the supply should fall. Put another way, closing pubs is the natural and rational outcome of a change in consumer choices.

Whether that’s a good thing or not is another question. I’m certainly not a fan of leaving all decisions to the dictates of capitalist markets. There are some pubs – particularly, but not exclusively, in rural areas – which also provide a sort of community hub, and act as a centre for other (not necessarily alcohol-related) activities. There is a case, in terms of social cohesion rather than dry cost-benefit analysis, for government action to keep such places open. That, though, requires rather more effort in identifying criteria and assessing locations against those criteria than some sort of blanket aid to the sector (which is what changes to the taxation regime provide). Setting out to save all pubs may be popular with those who use them, but it’s not good policy, and nor is it a good use of resources. And proposing to impoverish children to achieve it is about the best illustration one can think of as to why it’s wrong.