From much of what Labour has had to say during this election campaign, one could be forgiven for thinking that their biggest idea is that they are ‘not-the-Tories’. Perhaps that’s an unfair understatement – they are really claiming to be more ‘not-the-Tories’ than anyone else. It may well help them to win the election, so I can’t really blame them for using that line.
Their manifesto however is a little more positive than that, if one gets away from the simplistic sloganising of Peter Hain.
The theme is all about delivery. It chimes with the speech which Carwyn Jones made at Labour’s Conference – we’ve spent enough time writing strategies, now it’s time to implement some of them. There’s a lot to be said for being that honest about their intentions, and not encouraging us to expect a lot of originality in government, just a government that will get on with things.
It does though mean that their key positive message is much the same as that of the Lib Dems – it amounts to a claim that Labour can manage Wales better than the others. But is it any more credible?